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Lafarge Concrete Jordan Integration With Xina 

Xina's Team
December 15, 2022
Artificial Intelligence
Lafarge Concrete Jordan
Lafarge Concrete Jordan, a leader in concrete technology, collaborates with Xina, an Artificial Intelligence Solution.

 Manufacturing and Artificial Intelligence collided and integrated. 

Lafarge Concrete Jordan, a leader in concrete technology, collaborates with Xina, an Artificial Intelligence Solution.


The collaboration of Xina Bilingual Chatbot to Lafarge’s Dynamic Message Setup will not only pave the way for quicker and smoother customer service but also simplify the process of responding to many repetitive questions through zero-hold time and being available 24/7. All are leading to an enhancement in the customer experience through digitization and proving that manufacturing companies can innovate and excel in customer satisfaction. 


Lafarge Concrete Jordan is a member of the Holcim Group, which is building progress for people and the planet.

As a global leader in innovative and sustainable building solutions, Holcim is enabling greener cities, smarter infrastructure, and improving living standards around the world. With sustainability at the core of its strategy, Holcim is becoming a Net Zero company, with its people and communities at the heart of its success. Holcim is 70,000 people around the world who are passionate about building progress for people and the planet through four business segments: Cement, Ready-Mix Concrete, Aggregates, and Solutions & Products.

Lafarge Concrete Jordan is considered the leading producer of building solutions in Jordan. Operating in 11 locations spread throughout the Kingdom, more than 350 people are aiming towards serving their clients while focusing on sustainable solutions and contributing to the preservation of the environment for future generations.


Xina is the first Arabic Dialectal Intelligent Virtual Assistant and Bilingual Chatbot

that allows organizations to automate customer service conversations and provide accurate chat and customer interaction analytics.  

By combining multiple Arabic Dialects, the English language, and easy integration across multiple channels, Xina decrees a true omnichannel experience for the end user.   


Building on Xina’s bilingual Chatbot, we aspire to thoroughly enhance our integration with Lafarge Concrete Jordan and further incorporate Xina’s digital solutions to integrate with other customer service activities such as billing and related inquiries.

Integrating Xina’s servicing features will not just reduce wait time, but build loyalty, boost the success of customer services, and enhance the cooperation between manufacturing and Artificial Intelligence.